importance of distribution channels

Found inside – Page 110-73The second most important channel is sales at cash - and - carry outlets . ... Although distribution channels other than supermarkets , e.g. pharmacies , are available to some producers , mainly in the non - food sector it is clear that distribution ... Found inside – Page 132Our framework provides a means of assessment when complex relationships between different marketing channels are important. It allows for two related but distinct effects: (1) Stricter environmental regulation may lead to a quality ... Found inside – Page 305At the retail level , a " perceived quality " evocated by marketing strategies was an important determinant of price as The ... hypotheses were important for the organizational strategies to improve the economic performance of the vertical chain . Found inside – Page 245A special case where manufacturers ' advice on resellers ' inventories is important is when seasonal buying requires resellers to ... in maintaining adequate inventories in the hands of final resellers is affected by the distribution channels used . Found inside – Page 49Figure 3 provides a traditional view of the division - of - work in a distribution channel , where the various exchange activities ( usually ... The most important driving force for shifting of tasks are the benefits provided through specialization of the ... Found inside – Page 62In the long run , this strengthening of its relations with its distribution channels may be more important than DEC's drive to match IBM's skill at end - user marketing . Although this attention to end - user sales does fill what has been a gap for ... Found inside – Page 114DEVELOPMENTS IN DISTRIBUTION CHANNELS Distribution channels take many forms and have evolved over time. ... The development of powerful brands within the commercial distribution sector is just one reflection of the importance of ... Found inside – Page 325 ) What have been the major developments in the area of Marketing and Promotion ? For example : Marketing Plan ( strategic and operational ) , main activities , targeted markets and segments , main products , distribution channels , special promotional campaigns and activities ... If so , please provide us with the definition you use and comment on the importance of this market for your country , in ... Found inside – Page 88The need for an integrated and coordinated approach is especially important given the close interrelationships among the drivers of customer retention . For example , a reputation for quality service and stable distribution channels may be ... Found inside – Page 88The most important factors in choosing a supplier were This makes a sound and widely spread distribution given as product ... Most channels of the Saudi food the institutional sector forecast to achieve 4.8 % per industry are characterised by a ... Found inside – Page 4Quantitative Analyses for Selection of the Optimum Distribution Channel Marketing channel decisions which are among the most complex and challenging decisions facing management , are of vital importance to business firms because they ... Found inside – Page 148Despite the relatively high cost of branch networks , and the costs associated with training staff to act as independent intermediaries , the branch network appears likely to remain an important distribution channel . For most organizations this ... Found inside – Page 61785-81Channels of Marketing Canned fruits basically are sold on the domestic market from packers to brokers to wholesalers to ... of sales are through branch houses in the more important countries or through organizations closely affiliated with v . Found inside – Page 54Since the early 1970s, the use of this type of physical distribution channel has decreased in importance due to a number of developments in alternative channels of physical distribution. This type of channel is still commonly used by the ... Found inside – Page 305Even with more effective mass communication techniques , personal contacts have a special importance in Indian society . ... indispensable means of exchanging information , partly because they can utilize traditional networks of relationships and commerce . ... Distribution systems for printed material are not well enough organized for reliable and complete circulation of important books and periodicals . Found inside – Page 35Analysis of the Marketing System of CGPRT Products 5.1 Forms of CGPRT crop based products traded and the distribution channel Food processing is an important component of agribusiness in Bangladesh . Food processing involves the ... Found inside – Page 42Of major importance is the depth of personnel who will work on the account , backstopping the account executive . ... select the agencies who have had experience and success with related products sold through your distribution channels . Found inside – Page 12Carpet and vinyl producers strategy , the company reportedly positive impact on sales , the com " The number of good ... emphasizeste brands ( tribution , marketing margins for dealers and suppliers are finding niche importance of ongoing ... Found inside – Page 81Any lack of concern with distribution is a worry , but may reflect the fact that several of these wineries may have established distribution channels or relationships with distributors . The wide deviation on the importance of product support is of ... Found inside – Page 4THE UNIQUENESS OF MILK IN THE MARKET PLACE MARKETING CHANNELS FOR MILK AND DAIRY PRODUCTS GOVERNMENT PURCHASES ... Probably all of us don't have the same definition ; and probably that's not too important . Found inside – Page 83resources a a a a New by an ) In a primitive economy agricultural marketing is mostly simple affair requiring minimum of organization ... the population is concentrated in cities , employed in nonagricultural production and dependent on marketing channels for its food . ... At a later stage , competitive promotion of sales through merchandising , advertising and special services also increasing importance . Found inside – Page 9turers should attempt to improve return rates by stressing their importance to distributors or asking distributors to develop their ... Anticipation of potential conflict in distribution channels is important for the development of remedial measures . Found inside – Page 153These examples highlight two important themes : the importance of rapid access to and processing of information and of access to efficient distribution channels . Commercial banks thus appear to face as potential competitors any firms able to ... Found inside – Page 49Why is it important to examine the role of international distribution channels? First, advocates of competitive strategy have long argued the importance of distribution channels in successful business performance. For instance, e Caterpillar ... Found inside – Page 96They have to adopt new marketing strategies and tactics , which enable them to capture more opportunities with the ... partnerships / alliances / joint ventures , new innovative financial products , new marketing and distribution channels of financial services and value added services . ... the role and importance of Bancassurance and offer valuable guidance to India and for those developing countries for ... Found inside – Page 51An important event during the current year has been the start of the operational service of the first of the IBA's new ... are set by the Authority's transmission facilities, the performance of the Post Office distribution networks and, of course, by the ... Found inside – Page 393The suggested relationships between desire for autonomy and issue- specific importance or the relationship between legitimate power and ... Louis W., Power in the Channel of Distribution, in Distribution Channels: Behavioral Dimensions. Found inside – Page 961 Number and size distribution of marketing functionaries According to the structure of the marketing channels , there are ... Thus , for instance , how many beoparis bring their products to the market is of less importance than how many of them ... Found inside – Page 134Another problem with establishing the experience curve as a cornerstone of marketing strategy is that the experience curve ... When these changes arise, the relative importance of the various cost elements in a product also may change. Found inside – Page 278Industrial Marketing Channels: Direct or Indirect I-Ieightened cost-consciousness at all levels of management forces ... It was not until we learned the importance of a strong direct sales organization that we were able to take the lead. Found inside – Page 33There will be a shift in power toward distribution channels , especially those in direct contact with the consumer , and ... The current dominant position of supermarkets as drivers of change in the food industry is testimony to the importance of ... Found inside – Page 325) What have been the major developments in the area of Marketing and Promotion? ... targeted markets and segments, main products, distribution channels, special promotional campaigns and activities, ... If so, please provide us with the definition you use and comment on the importance of this market for your country, ... Found inside – Page 172Although less visible, distribution is certainly as important as these other aspects of marketing. Consider a ... Although Ralston Purina has similar products, it faces considerable difficulty breaking into Hill's long-established distribution channel. Found inside – Page 163Improved communication has both made easier the geographical dispersion of capital intensive projects and reduced the importance of distribution channels . 2 Human capital is of far greater importance because of the emphasis on ... Found inside – Page 15The importance of the effective product distribution strateg es for improved performance is crucial . ... Bello , B , C and Lohtia , R. ( 2006 ) , " Export Channel Design : The Use of Foreign Distributions ” , Journal of Marketing Management , Vol . Found inside – Page 349Survey Respondent Distribution by Tennessee Region (N = 70) % of All Nursery % of All % of All and Greenhouse ... A majority of respondents (94.4%) indicated that making contacts for future sales was important, while 89.3% thought seeing what was new in the market was important. ... Again, respondents were allowed the freedom to rank or not rank any particular advertising channel; consequently, ... Found inside – Page 67It is of great importance to note that the differing intensity of price competition in the domestic and export markets is not only a matter of the number of manufacūrers selling in those markets . The variety of distribution channels in the domestic ... Found inside – Page 115B . THE MARKETING CHAIN Marketing is a chain of socio - economic relationships established through a contract betweent ... Physical distribution , a complementary part of the marketing channels , forms a very important portion of the whole ... Found inside – Page 21Styling and fashions , while remaining important , will be less important than functional features and added value features . Based on their perceptions of the relative importance of the various elements of product strategy , the executives ... Found inside – Page 11... deliberately relegating to the background the other important distribution channels for Italian works , consisting in the ... The limitation of the field of investigation nonetheless permits observations regarding the importance of Italian books in ... Found inside – Page 169VEGETABLE MARKETING IN THE TRANSITIONAL ECONOMY OF THE RUSSIAN FEDERATION , WITH SPECIAL ... in markets , the degree of vertical integration in marketing channels , and imbalances in marketing channel development . ... There are two main reasons why agricultural enterprises concentrate on open field vegetable production , a branch of growing importance in Russian agriculture . Found inside – Page 32In the last few years , the increased role of third - party distribution channels has compounded this confusion . Buyer confusion now ... The increased importance of strength in distribution channels has become a key market trend . The relative ... Found inside – Page 70of Personal Financial Services in the UK Table 2 Importance of Current Distribution Methods Percentage Ranking Very ... espondents were asked to rank the various distribution channels in order of importance currently and what is expected in ... Found inside – Page 166... growing industry . other distribution channels , regardIn the following interview , Haspel less of product developments ... think the new technology will certainly increase doubtedly determine many of the challenges the the importance of the ... Found inside – Page 370Including an Analysis of Location, Importance and Development of the Industry Aaron Hamilton Chute. prices and transportation costs, 258 standard cost system for, 247 Electrical porcelain, channels of distribution, 1935, 123 competition for ... Found inside – Page 265the overall company strategy with its related goals and objectives . ... The special importance of the problem lies in the necessity to give proper weight to the marketing point of view but still not to allow it to dominate unduly the role of the other ... Found inside – Page 225The effect , according to the Federal Trade Commission , was to close the available channels to competitors . ... relations with members of the channel will be spelled out in detail , and from this , its influence upon the structure of distribution will be apparent . ... One important question in the general problem of discrimination ... Found inside – Page 88Organizational Context Organizational context factors important in reducing cycle time and achieving a fit between ... software, a powerful CPU, lightweight and long-lasting batteries, and adequate marketing and distribution channels. 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